Meet the Directors
The people running TOIG's agencies day to day — each one leading a different piece of the group.
O'Maxwell Gad
Founder & Executive Director
O'Maxwell Gad is a business strategist, operator and ecosystem builder working at the intersection of operations, growth, innovation and technology.
Nelly Waiganjo
Group Managing Director
Nelly Waiganjo is the Group Managing Director at TOIG, overseeing and coordinating all of the group's agencies.
Collins Aroni
Executive Director
Collins is a strategy and events professional who helps founders, organisations, and communities transform ideas into initiatives that generate meaningful impact.
Maison Shani
Executive Director
Maison Shani helps businesses build strong brands and create impactful content directly tied to their core business goals.
Mercy Protas
Director of Communications, Marketing & PR
Mercy Protas is a strategic communications and marketing professional who helps organisations turn complexity into clarity.
Samuel Obukosia
Executive Director
Samuel helps founders and businesses build, grow, scale, and move into their next stage. From turning an idea into a viable business and taking it to market, to scaling operations, entering new markets, and preparing for acquisition or exit, he helps businesses understand where they are and what needs to happen next.
Ephrem Orodi
Executive Director
Ephrem Orodi is a technologist, developer, and systems builder working at the intersection of software, artificial intelligence, and hardware.
Mariama Waiganjo
Head of Legal & Governance
Mariama Waiganjo helps organizations build stronger foundations through the intersection of corporate law, governance, innovation, policy, and strategic systems.